
Member Retention
Expertly crafted campaign designed for sleeping, at-risk members. Identifies members at risk of churning and re-engages them before they leave.
Welcome sequences, referral asks, win-back campaigns, seasonal promos, and more — ready to customize, not build from scratch.
Pick a template, customize the details, and go live — no design work or agency turnaround required.
Every campaign runs on the automation and messaging tools you already have.
See exactly what each campaign costs you per new member, not just clicks or impressions.
Run professional marketing campaigns without hiring outside help.
Every template is built around what actually converts for fitness businesses. New member welcome sequences, referral asks, win-back campaigns for lapsed members, seasonal promotions, class-specific offers — all professionally designed and ready to make your own. No starting from a blank screen.

Explore Templates

Expertly crafted campaign designed for sleeping, at-risk members. Identifies members at risk of churning and re-engages them before they leave.

Retention strategy for current members, combining ongoing goal-setting check-ins with a quarterly transformation cadence.

Transitions your newest lead into a member. After an initial introductory appointment, the lead is introduced to your gym through an interactive 7-Day Free Trial.

Uses current members to generate new leads. Run based on NPS survey results, targeting your most loyal promoter members to refer friends.

A 3-week reactivation campaign to re-engage former clients. Recommend running 6 months after a client leaves your program with a special offer for the first month.

Complete lifecycle automation campaign to capture nutrition leads, build memorable member experiences, and reactivate old clients into your nutrition program.
Zen Planner Services





See how the Campaign Marketplace gives your gym a full library of proven, ready-to-launch campaigns. Built for fitness businesses and connected directly to Zen Planner Engage so every lead enters your member pipeline automatically.
The Campaign Marketplace is a library of pre-built marketing campaign templates designed specifically for gyms, studios, and martial arts schools. Each template includes proven ad creative, copy, and targeting guidance — ready to customize and launch through Zen Planner Engage without needing a marketing agency or design experience.
The library includes new member acquisition campaigns, seasonal promotions, referral programs, win-back campaigns for lapsed members, class-specific offers, and re-engagement sequences. New templates are added regularly based on what’s performing best across Zen Planner gyms nationwide.
Yes — the Campaign Marketplace runs through Zen Planner Engage, which powers the email, SMS, and automation features that make campaigns work. If you’re not currently on Engage, your Account Manager can walk you through what’s included and how to get set up alongside the Campaign Marketplace.
Yes. Every template is a starting point, not a locked format. You can customize your timing, offer, messaging, imagery, and targeting to match your gym’s brand and local market. The campaign structure and creative framework are pre-built so you save time, but the final result looks and sounds like your gym.
Most gyms launch their first campaign within 15 minutes of selecting a template. Your one-time onboarding session with a Zen Planner specialist ensures your Engage account is connected and your first campaign is ready to go before you start.
Because Campaign Marketplace runs inside Zen Planner Engage, you can track which campaigns generated leads, which leads converted to members, and what your actual cost per new member is, not just clicks or impressions. Real attribution, tied directly to your member data.